How to Build a Customer Journey Map (With Examples)

What is a Customer Journey Map? A CJM is a visualisation of the process a customer goes through from a needs recognition stage all the way through to post-purchase. It maps out the customer’s goals, emotions, and actions, allowing you to understand how to better meet the needs, and exceed the expectations of your customers. […]

How Much Does a Digital Marketing Consultant Cost in Australia?

Portrait of young businessman standing at whiteboard drawing graph during marketing meeting in board room

The cost of a digital marketing consultant in Australia can vary a lot depending on a variety of factors.  Currently, digital marketing consultants charge between $100 and $350 per hour. Though it depends on a variety of factors including their location, experience and portfolio, demand, your requirements, fee structures, and business model. As such, while […]